摘要

随着经济全球化的发展，中外贸易活动日趋频繁，因此商务交流活动的范围也越来越广泛。作为企业之间商务往来和沟通的桥梁和纽带，商务信函在国际商务交际中起着举足轻重的作用。

本文基于H.P. Grice的合作原则，通过对商务信函的总体概述，探究商务信函在职场中的重要作用，并简述商务信函基本写作策略，探讨合作原则对完美商务信函写作的指导意义。

关键词：商务信函；合作原则；写作策略

Contents

Abstract I

摘要 II

Introduction 1

1. Overview of business correspondence 2

1.1 Definition  2

1.2 Features 3

1.3 Varieties 3

1.4 Functions 4

2. Application of “Cooperative Principle” in business correspondence 4

2.1 The Maxim of Quantity in business correspondence 5

2.2 The Maxim of Quality in business correspondence 6

2.3 The Maxim of Relation in business correspondence 6

2.4 The Maxim of Manner in business correspondence 7

3. Writing strategies in business correspondence 7

3.1 Writing based on “7C” principles 8

3.1.1 Completeness 9

3.1.2 Conciseness 9

3.1.3 Correctness 10

3.1.4 Clarity 10

3.1.5 Consideration 11    

3.1.6 Courtesy 11

3.1.7 Concreteness 12

3.2 Writing based on different conditions 12

3.2.1 Colloquialism 13

3.2.2 Tone 13

3.2.3 Response 14

3.2.4 Caption 14

3.2.5 Pertinence 15

3.3 Writing based on the other party’s priority 15

3.3.1 Centering on the other party 16

3.3.2 Showing sincerity on the other party 16

Conclusion 17

References 19