The Influence of Cultural Differences on Trade and Strategies_英语论文

摘要

随着我国改革开放的程度不断加深，我国的经济呈现出了爆炸式的增长，而经济的快速增长在很大程度上都是依赖国际贸易，伴随着我国进出口贸易额的增加，我国一直保持一个贸易顺差的局面，并与很多国家发生过贸易，而随着我国与外国企业间的国际贸易往来越来越频繁，文化差异在国际贸易中的影响越来越大，尤其是不同国家和地区由于文化的背景不同，导致在思维方式、价值观念、风俗习惯、语言等都存在着很大的差异，而这些在国际贸易的进行中都会产生一些显性和隐性的影响，本文就针对文化差异的概念进行分析，得出了在进行国际贸易时，不同文化之间主要在思维方式、价值观念、风俗习惯、语言等多个方面上对国际贸易会产生影响，而通过文化差异对于国际贸易的显性和隐性影响的具体分析，针对性的提出了解决文化差异对国际贸易的影响的策略。

关键词：文化差异；贸易；策略

Contents

摘  要 I

Abstract II

1 Introduction 1

1.1 Background and Significance 1

1.1.1 Definition of Culture 2

1.1.2 Importance on Cultural Exchange of Trade 2

1.2 Cultural Exchanges on Trade 3

1.2.1 Meaning of Culture and Cultural Differences 3

1.2.2 Specific Cases of Trade under Cultural Differences 3

2 Performance of Cultural Differences 4

2.1 Differences in Thinking Style 4

2.2 Differences in Custom 4

2.3 Differences in Daily Communication 5

2.4 Differences in Eating Culture 5

2.5 Differences in Religious Beliefs 6

3 Influence of Cultural Differences on Trade 6

3.1 Dominant Cultural Differences 6

3.2 Implicit Cultural Differences 8

3.2.1 Time and Space Concept 8

3.2.2 Communication Mode and Compliance with Rules and Regulations 9

4 Strategies to Solve the Cultural Differences on Trade 9

4.1 Fully Understand the Characteristics of National language 10

4.2 Improve the Decision-making System and Mechanism 10

4.3 Cultivate Values and Custom Development 10

4.4 Seek Common Ground and Mutual Respect 10

4.5 Cultural Adaptation and Intervention 10

4.6 Be Good at Using Religion 10

5 Conclusion 10

References 12