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A Pragmatic Study on the Application of Vague language in Business English_英语论文
摘要
随着我国经济的不断发展,商务英语的重要性日益凸显。商务英语一般要求清晰准确,但其实模糊语也经常出现在商务活动中。模糊性是语言的固有属性之一。早期模糊语的研究集中在语义学的范畴内,如今通过语用学来研究模糊语的应用是一个新的途径。因此本论文主要探讨了模糊语在商务谈判、商业广告、商务信函中的应用,并且阐述模糊语言在商务英语中的积极语用功能和消极语用功能。
关键词:模糊语;商务英语;应用;语用功能
Contents
Acknowledgements I
Abstract II
摘要 III
Chapter One Introduction 1
1.1 Background of the Thesis 1
1.2 Significance of the Thesis 1
1.3 Organization of the Thesis 2
Chapter Two Literature Review 3
2.1 Definition of Vague Language 3
2.2 Overview of Previous Research on Vagueness Language 3
2.1.1 Previous Research Abroad 3
2.1.2 Previous Research at Home 4
2.3 Vagueness and Business English 5
Chapter Three Vague Language in Business English 6
3.1 Application of Vague Language in Business English 6
3.1.1 Application in Business Negotiation 6
3.1.2 Application in Business Advertisement 7
3.1.3 Application in Business Correspondence 8
3.2 The Pragmatic Function of Vague Language in Business English 9
3.2.1 The Positive Pragmatic Function of Vagueness 9
3.2.2 The Negative Pragmatic Function of Vagueness 10
3.3 Limitation of the Research 11
Chapter Four Conclusion 13
References 14