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礼貌原则在英语商务函电中的运用研究_英语论文
On the Application of Politeness Principle in English Business Correspondence
摘要
全球化下的今天,各国间的贸易往来越来越密切。作为对外商务交流的主要途径之一,商务函电在对外贸易中起着沟通交流的重要作用。开展对商务函电的深入研究有助于达到消除文化障碍,促进经济交际活动顺利完成的目的。本文从礼貌原则入手,结合商务函电的写作特点,采用理论与实践相结合的方法,列举商务函电具体案例,从词汇,句式以及时态语态语气层面分析礼貌原则是如何运用在商务函电中,旨在阐明在礼貌原则指导下礼貌以及诚意在商务函电中的巨大作用,本文对于得体的商务函电写作具有实际指导意义。
关键词:商务函电;礼貌原则;合作原则;具体运用
Abstract
The international trade between different countries is more and more frequent and close with the development of globalization. As one of the most significant ways of international business communication, business correspondence plays an important role of intercommunication and contact. The further study of business correspondence is useful to reduce cultural barriers and make the business activities done successfully. Taking Politeness Principle as the major theoretical framework, this thesis firstly introduces the definition and maxims of Politeness Principle and writing principles of business correspondence and then takes the method of combining the theory with practice, listing some examples to analyze how Politeness Principle applies in business correspondence from the levels of lexicon, syntax, voice, tense and mood. The thesis aims at indicating that politeness and sincerity have important effects on business correspondence writing under the guidance of Politeness Principle.
Key Words: business correspondence; Politeness Principle; Cooperative Principle; application