关于商务信函中的委婉语分析_英语论文

An Analysis of Euphemism in Business English Letters

摘要

如今，随着国际社会中全球化经济的迅速发展，不同国家之间的交流需求越来越大。在跨文化交际背景下，如今越来越多的商务活动在不同的国家之间进行。对于中国来说，越来越多的中国企业有在国外开拓新的市场的趋势。在这样的商务活动和谈判中，商务信函也是很重要的一种形式。对于英语商务信函来说，正确和有效使用委婉语是非常必要的。由此可见，为了实现商务目标，对于中国人来说，学习如何写商务信函是非常重要的。其中的一个难点就是学习如何在英语商务信函写作中正确使用委婉语。

因此，本文将对商务英语信函中的委婉语进行研究和分析。本文首先将给出对于委婉语的简介，包括其定义和功能。此外，本文也从不同角度探讨了在英语商务信函写作中使用委婉语的原则。通过使用很多例子，本文的读者可以更好的了解文中的分析。该研究也为本文读者提供了有效的方法，以便在英语商务信函中更好的使用委婉语。

关键词: 商务信函；委婉语；礼貌原则；作用

Abstract

Nowadays, with the rapid development of globalized economy in the international society, there are more and more needs for the communication among different nations. Under the background of cross-cultural communication, more and more business activities are now conducted among different nations. As for China, more Chinese companies the tend to explore new markets. In the business activities or negotiations between Chinese and western companies, the business letter is also a very important form. In order to achieve business goals, it is also important and necessary to make full use of euphemistic expressions in writing business English letters. Therefore, it is of great value to study euphemistic expression and forms.

This paper is a brief study on euphemistic expressions in English business letters. It firstly gives an introduction to euphemism, including definition and function. In addition, the paper also discusses the principles of euphemism in writing business letters from different aspects. In this way, with various examples, readers can understand the analysis more easily. The study will also present some useful methods to the readers about better application of euphemism in writing English business letters.  

Key words:  business letter; euphemism ; politeness principle; functions