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Abstract
With the advancement of economic globalization and the constantly advent of multinational corporations, business English writing has become more and more important. This thesis aims to illustrate the cultural differences between China and the west and its impacts on business English writing. In order to have a better understanding about cultural differences, the thesis, firstly, will introduce the factors which cause these differences between China and the west from 4 aspects, including ways of thinking, values, context culture and religious belief. Due to these factors, there exit significant differences between business English writing and normal writing in the word, sentence, text and mood. So the thesis will focus on the features of these 4 aspects. At last some suggestions will be put forward to reduce the cultural conflicts, such as increasing the cross-cultural awareness and probing into the social backgrounds and cultural connotations in different countries. I hope this thesis can help avoid or reduce the adverse impacts the cultural differences might produce on the international trade.
Keywords: cultural differences; business English writing; cross-cultural awareness
摘要
本论文主要目的在于阐述分析中国和西方国家之间的文化差异以及该差异对商务英语写作的影响。随着经济全球化的发展以及跨国公司的不断增加,商务英语写作变得越来越重要。为了更好的了解文化差异,文章首先将从思维方式、价值观、语境文化以及宗教信仰四方面来介绍导致中西文化差异的因素。由于这些因素的存在,商务英语写作在字、句子、语篇、语气四个方面与普通的写作存在着很大的区别,因此文章将会着重阐述商务英语写作在这四方面的特点。文章最后将会提出一些有效的方法减少文化的冲突,比如说树立跨文化意识,探究各国社会背景以及文化内涵。希望本论文可以帮助避免或减少文化差异对国际贸易的负面影响。
关键词:文化差异;商务英语写作;跨文化意识