Abstract With the development of the world economy and the expansion of economic globalization，advertisements are used widely with more different types, which has a strong influence on peoples life and study. Based on Sperber and Wilson Relevance T...

文章由SamPope上传 文章字数：4683 所需金币： 1000 个 更新时间：11-27

Abstract Politeness is a universal phenomenon that exits in all cultures and can be found in almost every aspect of our daily life. No matter it is daily communication or business communication between business corporations, politeness plays an impor...

文章由ek20ms上传 文章字数：5063 所需金币： 1000 个 更新时间：11-27

Abstract Pragmatic ambivalence penetrates every corner of family daily communications and it has been one of the important communication strategies of family members. Pragmatic ambivalence helps family members express their communicative intentions m...

文章由柯柯柯柯上传 文章字数：4023 所需金币： 1000 个 更新时间：11-27

Abstract This paper analyzes the similarities and differences of the connotative meaning of color terms between English and Chinese and the causes of the similarities and differences through listing several representative color terms. Based on the an...

文章由南殷上传 文章字数：5011 所需金币： 1000 个 更新时间：11-27

Abstract My Own Swordsman and Friends are two most popular situation comedies respectively in China and America, both of which feature with abundant humorous language, high culture-loaded plots and exaggerated performance, from which the two countrie...

文章由Frank上传 文章字数：4573 所需金币： 1000 个 更新时间：11-27

Abstract This paper focuses on violations of Cooperative Principle in Three Idiots. Cooperative Principle is the premise and guarantee for a successful conversation. It requires people to abide by its sub-maxims in the process of verbal communication...

文章由旧巷里的少年郎上传 文章字数：4557 所需金币： 1000 个 更新时间：11-27

Abstract In Chinese family, parents always hurt childrens face intentionally or unintentionally. But the satisfaction of needs for face is a common pursuit for all people in our life, especially children. This paper, based on the face theory of Brown...

文章由阿斯顿马丁one上传 文章字数：5472 所需金币： 1000 个 更新时间：11-27

Abstract In the 2008 United States general election, Barack Obama won a landslide victory against his opponent, John McCain, and became the first black president in American history. He has created a political legend, and becomes the key figure of in...

文章由Frank上传 文章字数：5978 所需金币： 1000 个 更新时间：11-27

Abstract The long-lasting and abundant Chinese culture has nurtured the Chinese descendants who are hard-working and intelligent. As an important part of Chinese traditional culture, Chinese food culture attracts large numbers of researchers and gour...

文章由HotStuff上传 文章字数：5367 所需金币： 1000 个 更新时间：11-27

Abstract International business English negotiation is the essential part of business activity, and previous scholars have done many researches on it from perspectives of pragmatic strategies, culture differences, translation and linguistic features....

文章由Jerry痞孓上传 文章字数：6238 所需金币： 1000 个 更新时间：11-27

Abstract The quality of a brand name plays an important role in promoting products and service. Now with more and more enterprises entering the international market, a metaphorical perspective plays an important role in making brand names. But what m...

文章由important上传 文章字数：5573 所需金币： 1000 个 更新时间：11-27

Abstract As the rapid development of commercial ads, we can experience a variety of brands on all kinds of media channels. Since 1960s, ads analysis has been a hot topic. Multimodal discourse analysis has been introduced to China for decades and dome...

文章由Super萌上传 文章字数：5076 所需金币： 1000 个 更新时间：11-27

Abstract This thesis will take Zhang Delus appliable social semiotics as a theoretical basis with six features to study the advertising discourse. Moreover, this thesis will make some concrete studies on KFC advertisements with the purpose to further...

文章由Sinner上传 文章字数：5826 所需金币： 1000 个 更新时间：11-27

Abstract Researches on English automobile advertisements mainly concentrate on the level of lexicology, syntax, rhetoric devices and translation skills. Based on the theory of stylistics, this thesis analyzes the stylistic features of English automob...

文章由别给我糖吃上传 文章字数：4903 所需金币： 1000 个 更新时间：11-27

Abstract Emotion is a more complex and stable experience on the physical attitude, whose specific forms are happiness, sadness, anger, etc. However, metaphor acts as a bridge between the concrete and abstract things, offering the possibility for unde...

文章由攒一口袋星星上传 文章字数：4312 所需金币： 1000 个 更新时间：11-27