摘要

伴随着二十世纪后期经典消费化浪潮的出现，使用戏仿手法对经典童话进行再生产成为了一个典型的文化现象。本文尝试以梦工厂动画片《史莱克》系列作为研究对象，在个案细读的基础上，结合戏仿理论分析经典童话不规则经典消费化浪潮中的遭遇。
论文在背景部分说明写作的缘起，并对相关概念进行梳理。
第一部分是本文的写作背景；第二部，梳理有关文化再生产理论的形成及其内在含义.第三部分采取文本细读的方式，分析迪斯尼与梦工厂在对经典童话进行再生产的过程所体现出的文化工业生产方式的不同。第四部分详细阐述戏仿在经典童话广西再生产中的作用和意义。在后现代文化再生产的过程中，戏仿比比仿作具有再强大的生产力。也是新生力量借以对文化霸权或社会话语权威进行消解的有力武器。第五部分阐述戏仿行为对童话乌托邦世界的解构与建构作用。第六六是本文的结论。
同时，我们也应该看到，与任何具有破坏力的武器一样，戏仿也是一柄双刃剑。文化生产者在商业利润的驱使下，一味迎合受众消费欲望进行经典戏仿，极易导致戏仿文本沦为只具有感官刺激与商业气息的空洞能指，导致文化虚无主义的产生。

关键词：史莱克；戏仿； 文化再生产； 文化消费

ABSTRACT

It has been a great phenomenon to reproduce classical fairy tales through parody in the late 20th century with the pace of the culturally classic-consuming trend. Taking the films of the cartoon Shrek produced by Dream work as a typical case. This paper tries to probe into destiny of fairy tales in the classic-consuming trend in parody theory.
The motives for my choosing such a topic are illustrated in the background part, and several concepts concerned clarified.
The first part is about the background of this paper. The second part is about how the Cultural Reproduction theory has been developing and what is its inner meanings. The third part illustrates by means of text the differences of the culture production mode reflected in the cartoons reproduced from fairy tales by the Disney and Dream works. The fifth part illustrates the function and significances of parody in the reproduction of classical fairy tales. It figures out that the parody is more productive than the pastiche one in the post-modernized culture reproduction process. Meanwhile, parody is also a powerful weapon for the new social forces to de-authorize cultural hegemony and authoritative social discourse. The six part analyses the roles parody plays in destructing and reconstructing the utopia fairy-tale word.
However, parody, as a means of culture reproduction, can also be a double blade sword. Over-driven by commercial benefits and the consumer’s sensation desires, it will be easily reduced to a nonsense signifier and a –by product of cultural nihilism.

Key words: Shrek； Parody； Culture Reproduction； Culture Consuming.