- 目的论视角下中英广告跨文化翻译研究_翻译专业英语论文
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Abstract Advertisement is an act with a strong purpose to persuade the customers to accept the products or the services. The purpose is fulfilled through the advertising language understood by the customers. In order to make the advertisement underst...
- 从目的论视角谈川菜菜名的英译_翻译专业英语论文
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ABSTRACT In the development of economic globalization today, the international exchange is becoming increasingly frequent, and the cultural exchange, especially the cuisine culture is becoming even close. China's catering industry like other industri...
- 从目的论看公示语的翻译策略_翻译专业英语论文
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Abstract: With the booming development of Chinese economy, more and more foreigners come to China on business or for tourism. Public sign, as a kind of special language used in public places, is the window of foreign friends to know China. Therefore,...
- 从翻译目的角度分析商业广告翻译特点_翻译专业英语论文
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摘要: 在世界经济全球化的今天,广告逐渐成为了促销产品的重要手段之一。作为一种目的性非常强的跨文化交际行为, 广告翻译受到越来越多的经贸人士的重视。广告是各个国家之间商品销...
- 目的论在英文电影字幕中的应用研究_翻译专业英语论文
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摘 要 现在越来越多的英美电影作品涌入了中国市场,受到了大众的欢迎,也取得了不俗的票房成绩。电影主题和故事情节固然可以吸引大众的注意,但是,优秀的字幕翻译更是可以为电影增色...
- 目的论视域下英语金融语篇的翻译研究_翻译专业英语论文
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摘 要 随着世界经济的发展,近几年,许多涉及外国公司的经济活动甚至中国经济都受到了全球经济形势的影响。因此,人们不得不对与他们生活息息相关的金融文本重视起来。在这个意义上,...
- 从目的论角度剖析电影片名翻译_翻译专业英语论文
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Abstract: Movie is not only a commercial product, but also an art piece. Different countries exchange and share their cultural differences through the media of movie. Excellent movie title translations are apt to attract more viewers from one count...
- 从目的论角度浅析广告翻译_翻译专业英语论文
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Abstract: Advertisement is becoming an important part of our daily life. In the competitive society, many people use advertisements to improve the popularity and sales of their products. Therefore the ultimate goal of producing advertisements is to a...
- 目的论视角下《红楼梦》双关语翻译及译者主体性研究_翻译专业英语论文
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Abstract Within the framework of the Skopos theory, this paper examines the translation of puns which are applied in the verdict poems of the beauties in Jin Ling as well as in the dialogues among characters in the two full text English versions of A...
- 从目的论看平行文本在旅游文本英译中的作用_翻译专业英语论文
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摘要: 平行文本指不同语言中话题、体裁和功能相同或相近的本土文本。旅游文本属信息类加宣传鼓动类语篇,语篇功能是传达信息和旅游营销,其翻译目的在于激发外国游客参加景点的兴趣...
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